Harness the power of Social Media Marketing for your business with 19 Digital
Boost Your Brand Awareness, Increase Customer Interaction and Drive Sales
19 Digital’s Social Media Marketing specialists will create, launch and drive your campaign towards success. We promote your brand, drive awareness and increase interaction with clients that will generate leads towards your business. If you want your business to expand its reach, increase your brand awareness and generate leads our full-service digital marketing agency offers result-driven and affordable Social Media Marketing campaign solution. See some of digital marketing’s most effective benefits here.
19 Digital an affordable, result-driven and full-service digital marketing agency. Facebook, Instagram & LinkedIn boast billions of active users, with users spending several hours daily on their platform. Social Media Marketing (SMM) is a cost-effective form of advertising. Social Media Marketing presents the opportunity for businesses of all sizes to reach their desired audience and sell directly to them. Businesses who leverage SMM successfully can significantly grow their business in a predictable, measurable and affordable manner.
You reach a large audience where they spend most of their time. Target potential customers who are actively on social media viewing similar content.
Quickly measure everything about your Social Media Campaign. i.e. Advertising costs, Profits, Ad clicks, Website views, Calls made to your business and more.
Social Media Ads offers a fantastic platform to get directly in touch with a large audience at a lower rate than most internet marketing services
19 Digital’s Social Media Ads specialists understand what it takes to develop and create a result driven SSM strategy for your business. We focus on what matters and that is to create targeted campaigns that are result-driven, cost-effective & profitable.
We offer a specialist Social Media Marketing service at an affordable rate to help businesses in South Africa grow. 19 Digital an affordable, result-driven and full-service digital marketing agency.
See our FAQ section below to run through questions you may have, our process, working with you.
Our Social Media Marketing service is a digital marketing service used to effectively drive traffic, boost brand awareness and generate leads.
The key performance indicators we look at are your current social media page traffic and conversions. We will evaluate how much traffic you are receiving, and how many people actually converted into the desired result.
The amount of traffic each month will vary. It depends on 1) how effective we make your campaign and 2) your advertising budget. The more fuel we have in the tank, the more results we can generate for you. dapibus leo.
The amount of conversions will also vary. We will be able to track the amount of conversions from our ads. This will allow us to use performance data of our ad campaigns to make gradual improvements. In consideration of this, we believe your conversion rate will increase over time.
However, it is important to note that there are external factors that impact conversions that we do not control. This includes the price, product quality, website destination, and market you are competing in.
It can be expensive to advertise on Social Media but it can also be cost-effective when done right. This is because they have a pay-per-click or a pay-per-view model, which means you pay each time someone clicks/views your ads.
However, this traffic is often high volume which leads to business interaction/brand awareness and future leads more than immediate leads. The people you are advertising to are found to be relaxing on social media platforms relaxing and often are not immediately looking for your products or services but leads to higher customer interaction/website conversions rates and future leads.
This digital marketing type tends to lead to top of mind when the customer is searching for your product/service.
“Most” people will be interested in the subject matter of the lead bait but not ready to buy. So there is a time lag from advertising to sales. Even with a highly specialised and focused target audience there will be a slight time lag from ad seen to sales. The time lag here is called a nurturing period.
The point of the service is that it enables you to engage with your prospects in an ongoing manner, so when a prospect is ready to buy, you are top of mind and get the enquiry. If you do not nurture your database, this relationship breaks down and potential ROI is not achieved.
The nurturing period is where your business and the potential customer have an interactional period which can range from, likes, shares, comments, saves, calls, messages and even link clicks and more.
You will be assigned a dedicated social media manager. This person is trained in Social Media marketing and is likely to have experience working with clients similar to your industry. This person will be your main point of contact. This is to ensure that you receive quality work and to resolve tough situations.
Firstly, we will learn your business by sending you a questionnaire. Upon completion, we will do more research and develop a strategy that is specific to your business and setup a call.
Secondly, in the questionnaire, we learn more about your ad preferences. In the strategy we develop for you, it will specify the advertising approach that we will use for your business. If you approve this approach, we will start developing the ads. You will have an opportunity to review all advertisements in advance before it is published.
No, you do not have to provide us with content. However, if you have content, we are happy to use it. Our paid search manager can develop unique advertisements that fits your brand. We have access to stock photography, design software, as well as relevant news sources. We can use this to develop advertisements to engage your audience
Your paid search manager will be monitoring your advertising campaigns daily. If ads are not performing well, we will pause them and tweak your campaign.
In addition, your paid search manager will be optimizing your campaign as time progress. In most situations, we are running A/B split tests in your ad campaign. By testing different combinations of ads, we are more likely to identify areas of efficiency.
Your account will be serviced on a month-to-month basis. You have the option to cancel at anytime with a 30 day written or digital notice. After 30 days, we will cancel all services and return any information we have back to you.
We charge an affordable monthly service fee that is not part of the ads spending budget. We will set you up in our social media systems, analytics systems, and other administrative tasks. We would also set up necessary advertising accounts for you.
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